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by Harvard Business Review : HBR’s 10 Must Reads on Leadership (with featured article “What Makes an Effective Executive,” by Peter F. Drucker)

ISBN : #1633694488 | Date : 2011-01-03

Description :

PDF-5ed99 | Go from being a good manager to an extraordinary leader.If you read nothing else on leadership, read these 10 articles (featuring “What Makes an Effective Executive,” by Peter F. Drucker). We’ve combed through hundreds of Harvard Business Review articles on leadership and selected the most important ones to help you maximize your own and your organization’s performance.HBR’s 10 Must Reads On L… HBR’s 10 Must Reads on Leadership (with featured article “What Makes an Effective Executive,” by Peter F. Drucker)


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by Alan Warner : Pricing For Long-term Profitability (Management Briefings Executive Series)

ISBN : #0273659332 | Date : 2002-07-31

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PDF-dcd84 | Pricing is vital to the profitability of every business yet often those responsible for determining it have had little or no formal guidance in the concepts and techniques that should underpin it. Get it wrong and you may alienate your customers, price yourself out of the market or eat into your profit margins.This briefing takes a business-oriented, cross-functional view to pricing. It examines t… Pricing For Long-term Profitability (Management Briefings Executive Series)


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ISBN : # | Date : 1705

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by Christina Liessem : Standardization in International Marketing strategy: doomed to failure or successful strategy?

ISBN : #3656852405 | Date : 2015-01-05

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PDF-4b8a3 | Essay from the year 2011 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 80, Queen Mary University of London (Business School), course: International Marketing, language: English, abstract: The debate around standardization versus adaptation in international marketing consists since nearly half a decade now. The first articles rega… Standardization in International Marketing strategy: doomed to failure or successful strategy?


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by Alexander Haas : Erfolgreiche Vertriebsführung: Potenziale und Herausforderungen (essentials) (German Edition)

ISBN : #3658062851 | Date : 2014-08-18

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PDF-afde9 | Die Autoren skizzieren die Potenziale und Herausforderungen erfolgreicher Vertriebsführung und identifizieren dabei anhand aktueller Studienergebnisse acht zentrale erfolgskritische Aspekte. Wer diese acht Erfolgsfaktoren versteht, kann nicht nur die mit dem Vertrieb verbundenen Herausforderungen besser meistern, sondern auch hohe, häufig brachliegende Potenziale des Vertriebs erschließen – u… Erfolgreiche Vertriebsführung: Potenziale und Herausforderungen (essentials) (German Edition)


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by Ingo Poggensee : Verkaufen!: Mit System, Handwerk und Leidenschaft zu mehr Vertriebserfolg (German Edition)

ISBN : #3658141239 | Date : 2017-07-11

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PDF-4883d | Ingo Poggensee charakterisiert die unterschiedlichen Vertriebsarten und leitet daraus die individuellen Anforderungen an die Verkaufsmitarbeiter ab. Sie lernen das Klassifizierungssystem der Vertriebs-Interaktions-Typen kennen (VIT) und erfahren, welche Persönlichkeitsmerkmale in ihrer Branche besonders gefragt sind. Im zweiten Schritt wird der Verkaufsprozess anhand vieler Beispiele beschrieben,… Verkaufen!: Mit System, Handwerk und Leidenschaft zu mehr Vertriebserfolg (German Edition)


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by Bruce Sinclair : IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy (Business Books)

ISBN : #1260025896 | Date : 2017-05-29

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PDF-991c7 | Grab the top spot in your industry by seizing the power of IoTSmart products are everywhere. They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do―and for anyone running a business today, outcomes are the key.   The Internet of Things (IoT) is the point of connection between products and the results they deliverâ… IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy (Business Books)


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by BusinessNews Publishing : Summary: Selling the Dream: Review and Analysis of Kawasaki’s Book

ISBN : # | Date : 2014-10-14

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: Advances in Advertising Research (Vol. 1): Cutting Edge International Research (European Advertising Academy) (German Edition)

ISBN : #3834921114 | Date : 2010-06-25

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ISBN : #1542329663 | Date : 2017-01-02

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ISBN : #0889624933 | Date : 1991-06

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ISBN : #3835003887 | Date : 2006-07-26

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[Pub.08Blq] Erlebnishandel im Automobilvertrieb: Machbarkeitsstudie und Nutzungskonzeption für ein Autothemencenter (German Edition) PDF | by Sven Zöller


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Marketing Problem Solver Business Strategy PDF 619be915a

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The Marketing Problem Solver (Wiley Series on Business Strategy) PDF




by J. Donald Weinrauch : The Marketing Problem Solver (Wiley Series on Business Strategy)

ISBN : #0471813095 | Date : 1987-01-28

Description :

PDF-2cb66 | This text identifies and discusses a number of major marketing areas and offers guidelines for promoting the well-being of a business. Divided into five parts, The Marketing Problem Solver begins with a discussion of the management setting and the search for excellence in marketing. The second part emphasizes the importance of the strategic and annual planning process and the financial support nee… The Marketing Problem Solver (Wiley Series on Business Strategy)


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[Pub.88NSJ] The Marketing Problem Solver (Wiley Series on Business Strategy) PDF | by J. Donald Weinrauch


The Marketing Problem Solver (Wiley Series on Business Strategy) by by J. Donald Weinrauch

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Store Wars Battle Mindspace Shelfspace PDF 237bde0c7

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by Judith Corstjens : Store Wars: The Battle for Mindspace and Shelfspace

ISBN : #0471950815 | Date : 1995-02

Description :

PDF-99c4e | Store Wars The battle for mindspace and shelfspace Judith Corstjens, Arrow Consultancy, Bois-le-Rois, France and Marcel Corstjens, Professor of Marketing Insead, Fontainebleau, France Fast moving consumer goods (FMCG) marketing has become a struggle between manufacturers and retailers for control of Mindspace and Shelfspace. Partnership is seen as an Indian wrestling match between manufacturers an… Store Wars: The Battle for Mindspace and Shelfspace


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Store Wars: The Battle for Mindspace and Shelfspace by by Judith Corstjens

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Life Sales Gary L Ford PDF Ed34528a6

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Life Is Sales PDF




by Gary L. Ford : Life Is Sales

ISBN : #1897178573 | Date : 2009-01-01

Description :

PDF-a4cfb | Life is about getting what you want, and sales skills can improve your life. In Life Is Sales, Gary Ford and Connie Bird share their unique perspective on success. Most people resist spelling out what they want, but those who know what they want and know how to ask for it are far more successful in all aspects of life. This book highlights the psychology behind getting people to do what you want a… Life Is Sales


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Life Is Sales by by Gary L. Ford

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